From travel attractions to culinary variety and healthcare and fitness, Sri Lankans now never run out of topics to post about and hence there is a growing list of Instagram influencers in the island. Our curiosity to identify the top influencers in Sri Lanka has led us to compile a list of influencers who have Sri Lankans looking forward to their Instagram activity on a regular basis.

NOMINATION MECHANISM

A survey was conducted among 300+ participants who were asked to nominate any Instagram influencers they follow or know of. All responses were compiled, documented and analyzed.

SELECTION METHODOLOGY

Celebrities including actors, popular musicians, and sports personalities who have gained a following through their celebrity status and not mainly through their Insta behavior and activity, have been omitted from the list.

SHORTLISTING METHODOLOGY

The 100 influencers with the most followers were shortlisted.

RANKING METHODOLOGY

The ranking was based on the engagements (views, reactions, comments) they receive on their posts.

HOW DID WE CALCULATE THIS?

1. We looked at all 100 influencers.
2. We picked 30 consecutive posts from each quarter of the year (3 quarters in 2018)
3. We then took the total number of engagements from these 90 posts as their engagement score.
4. We arrived at our Top 35 based on the influencers who have the most engagement.

*Please note that the data gathered for the report is accurate as at October 2018