Snapchat has released its final Snap Chatter report for the year as we are heading into the festivities. It has to be mentioned that this monthly report prepared by the app has been a great source of information, insight and inspiration for advertisers looking to tap into a certain market.
The fact that Snapchat is dominated by Millennial and Gen Z users makes the Snap Chatter report all the more significant as it plays an important part in the strategy formulation for products targeted to this specific market. Key information on the trending topics of different categories inclusive of trends, slang, memes and celebrities are covered in this report. So, what exactly is and has been trending on Snap around the globe this Christmas season? You can check them out with the snapshots below or read Snapchat’s full report here.